“Jerry defines passion…a passion for life, a passion for culture, and a passion of combining these with fun, work, and business.
Jim Allen, Advertising Sector
Jerry is creative, insightful and empowering and his clients believe that they are better people and businesspeople because of it!”
Frank Bucaro, Speakers Sector
Jerry is a leader among leaders and has developed an inspiring program to train the trainers of tomorrow.
Jose Niño, Consulting Sector
Jerry’s linear and analytical approach to problem solving combined with practical experience is unmatched in the industry.”
John Trainor, Newspaper Sector
“Jerry’s in-depth knowledge of strategic leadership allowed us, to refocus on our mission and develop a Board that is now committed to excellence in service to our community.”
Joseph Galvan, Non-profit Sector
“Jerry is first and foremost an effective marketer who generates measurable results for clients seeking ways to reach target markets across a spectrum of demographics.”
Chris Cudworth, Marketing Sector
LinkedIn® Recommendations for Jerry Campagna
“I’ve had the privilege of working with Jerry in his creation of a Latino/a leadership development program for a Chicago-area non-profit organization. Jerry has approached this project with the highest degree of dedication and clearly cares deeply about serving his clients’ needs with integrity. I look forward to working with Jerry for many years to come.”
Todd Plotner, May 13, 2011
Partner, Chapman and Cutler LLP (business partner)
was with another company when working with you
Top qualities: Great Results, Expert, High Integrity
“I had the honor of working with Jerry in the formation of the AGUILA Leadership Program for the Chicago Area Council of the Boy Scouts. His expertise of the subject, his high level of energy and enthusiasm were evident in the final outcoming: training greater than 50 young leaders for service in the Non-Profit Sector. With that metric alone- Jerry’s attention to detail and High level of accountability were the key reason this deliverable was met. I’d gladly recommend Mr. Campagna to any interested parties.”
Lou Sandoval, February 8, 2012
Lou hired you as a Business Consultant in 2010
Top qualities: Great Results, Personable, Expert
“Jerry consulted with the ALPFA Chicago Chapter Board of Directors to assist us with strategy planning and execution. His presentation and knowledge was exteremely helpful and valuable to the team. I highly recommend Jerry and the service he provides.”
Chris Kleckner PHR, February 1, 2012
Chris hired you as a Business Consultant in 2011
“Jerry is an outstanding presenter, businessman, and colleague. He is one of the most talented, authentic, and knowledgeable businessmen, speakers and trainers that I have had the pleasure to work with and see in action. He is creative, insightful and empowering and his clients believe that they are better people and businesspeople because of it!”
Frank Bucaro, February 2, 2012
President, Frank C. Bucaro and Associates, Inc. (business partner)
was with another company when working with you
“At the Aguila program, Jerry is a leader among leaders and has developed an inspiring program to train the trainers of tomorrow. “
Jose Nino, February 1, 2012
Owner, El Nino Group, Ltd (colleague)
worked directly with you
“Jerry is one of kind and a complete joy to work with. I had the privilege to collaborate with Jerry on the Aguila Latino Leadership Conference and I commend his vision and commitment to serving the Latino community. In addition, Jerry has been a trusted and reliable colleague. He is diligent and always willing to share resources and his vast network. I highly recommend Jerry for strategic and collaborative initiatives for any organization’s leadership needs.”
Angela Anderson Guerrero, February 26, 2012
Program Director, CMCI at Institute for Latino Studies, University of Notre Dame (colleague)
worked with you
Top qualities: Great Results, Expert, High Integrity
“I want to highly recommend Jerry Campagna. We only spent a short while together before he was able to identify a number of non-essential elements I was focusing on. My business plan called for strong emphasis in one aspect, which I thought was important to potential customers and to myself. But Jerry got to the core of my true intention and helped me to clarify my mission. Thanks to Jerry, I now have a clear plan of action to best serve my customers and the vision to take my company to the next level.”
Frank Blood, March 1, 2012
(client)
Frank hired you as a Business Consultant in 2011
“I’ve worked with Jerry for more than 10 years in a variety of settings. He is intelligent, passionate, resourceful and a creative thinker, who knows how get the job done. I would not hesitate to trust him with any assignment.”
Ernest J. Schweit, November 9, 2009
freelance photographer, M. Fisher Studios (colleague)
worked directly with you
“Jerry is great resource on the Latino Market and relationship building. He has the ability to “translate” Latino cultural social/business lifestyles into best practice strategies for organizations wishing to develop effective marketing and communication strategies. Jerry is the “Go to Person” if you are looking to develop effective marketing and communication strategies.”
Roberto Sepulveda, May 15, 2008
Account Manager, HACE (Hispanic Alliance for Career Enhancement) (business partner)
was with another company when working with you
“Jerry is a visionary who really knows his niche. Traditionally the thought amongst marketers was that the Hispanic population was predominantly urban and Jerry proofed them wrong by running a very successful suburban Hispanic newspaper. Now if advertisers plan a buy in the Chicagoland area, they’d better include Reflejos or end up leaving out a large portion of the audience. I also know Jerry from his leadership role at the National Association of Hispanic Publications, where his involvement and guidance has really improved the industry as a whole. From his years as publisher of one of the top Latino publications nation-wide, Jerry got to know the market extremely well and hiring him to help connect your brands with the market is one of the smartest things you can do! Jerry’s linear and analytical approach to problem solving combined with practical experience is unmatched in the industry.”
John Trainor, May 7, 2008
CEO, Papel Media (business partner)
was with another company when working with you
Top qualities: Great Results, Expert, High Integrity
“Jerry is a professional in his industry that understands teamwork and bringing together various interests together for a common cause. He is innovative in his use of Strategic planning concepts and is wonderful at orchestrating the clients. Our usage of Jerry and his in-depth knowledge of strategic leadership allowed us, a non-profit organization, to refocus on our mission and develop a Board that is now committed to excellence in service to our community.”
Joseph Galvan, February 8, 2009
Joseph hired you as a Business Consultant in 2008
“I worked with Jerry to set up a Chicago Fire booth and presence at Fiesta in the Park at Arlington Park. Jerry was a pleasure to work with. He was helpful, creative, and worked hard to make sure that we were happy with our results at the end of the day. I would definitely recommend Jerry’s services to anyone who is looking for help with marketing, etc.”
Eryn Rubin, February 8, 2009
Advertising and Merchandise Coordinator, Chicago Fire Soccer (business partner)
was with another company when working with you
Top qualities: Expert, High Integrity, Creative
“As President of RDM, Jerry’s work in developing and executing “Fiesta in the Park” for Arlington Park was nothing short of fantastic. Our effort was designed to introduce the expanding Hispanic community to our venue and develop positive relationships within the business and community leadership while delivering customers to our venue. Jerry’s knowledge of this audience, his marketing experience and the ability to translate our business objectives into actionable programs was the #1 reason for our success.”
Keith Darby, March 31, 2008
Keith hired you as a Owner in 2003 and hired you more than once
“As the Daily Herald liaison to Reflejos Bilingual Journal and its accompanying agency, RDM (Reflejos Direct Media) I had the opportunity to work closely with Jerry Campagna selling sponsorships and developing marketing and public relations programs. His knowledge of the Latino market is highly integrated with mainstream marketing methods. But it is his ingenuity combined with a very literate mind that makes him exceptionally able to deliver the “story” for his clients and consumers.”
Christopher Cudworth, April 1, 2008
Marketing Manager, Daily Herald (business partner)
was with another company when working with you
“Jerry defines passion…a passion for life, a passion for culture, and a passion of combining these with fun, work, and business. From his early days with his newspaper Reflejos through is working with larger publishers, to his current endevours, Jerry has always been a guy with ideas, as well as providing input on a national scale in the world of Spanish-influence culture and publishing. As a Chicago-born Caucasian, I have learned more from Jerry in the past years in the areas of cultural respect, integrity, and awareness than I did in a lifetime. Muchas gracias por la oportunidad de recomendarte, amigo!”
Big Jim Allen, March 31, 2008
Vice-President, Branch Operations & Media Relations, Shaker Recruitment Advertising & Communications (business partner)
was with another company when working with you
“Jerry is extremely outgoing and personable. I had the pleasure of working with Jerry when we partnered with his company for the Fiesta in the Park event where he assisted us with our multilingual recruitment effort. He was extermely knowledgeable in market segmentation and how to engage the hispanic community. The event was seamless and effortless thanks to Jerry and we were able to generate awareness and build relationships in the hispanic community.”
Courtney Jorgensen SPHR, MHCS, February 11, 2009
Community Relations Consultant (Contract), US Cellular (business partner)
was with another company when working with you
Top qualities: Great Results, Personable, Creative
“Jerry was hired to be facilitate Centro De Informacion’s strategic planning and capacity building initiative. He exceeded our expectations by being thourough, innovatitve and challenging. We highly recommend him.”
Jaime Garcia, February 11, 2009
Jaime hired you as a Facilitator of Board Development in 2008
“Jerry is one of the permier special event planners in the State of Illinois. He is considered a “subject matter expert” on the Hispanic business commuity and a role model for young Hispanic professionals.”
Fernando Chavarria, February 3, 2012
Community Relations Manager, Illinois Department of Employment Security (business partner)
was with another company when working with you
“I’ve been privileged to know Jerry long before he founded MOST Inc. Back then, Jerry took a struggling, probably dying, newspaper and transformed it into the nation’s first bilingual weekly targeting aspirational Latinos in the suburbs. He established a pattern that led to breakthroughs such as Marketment and VIBE: Jerry first had an unorthodox and thoroughly original insight about the market, he hit the ground running – and listening – with that audience, and he developed a product that inspired and helped his audience. As Editor & Publisher’s editor-at-large I pushed to have that newspaper, Reflejos, recognized in 2005 as one of “Ten That Do It Right,” one of only three Latino newspapers ever honored by the magazine. I’ve also been privileged to attend MOST sessions, and witness the keen insights, zeal and pure humanity Jerry Campagna pours into his presentations. If you want to know what reaches and touches the Hispanic and other niche markets, you MUST attend MOST.”
Mark Fitzgerald, February 9, 2012
Editor, Editor & Publisher (Duncan McIntosh Co.) (business partner)
was with another company when working with you
Top qualities: Great Results, Expert, Good Value
“Jerry helped us increase our community outreach program, particularly in terms of meeting the growing Latino population in our core market. As a result, we have enhanced our credibility and have become a trusted and respected financial services provider for many within the Latino community. As evidence of the results, we have earned awards at both the state and local level for our outreach program. We would not have accomplished the progress we’ve made without the help of Jerry Campagna and MST Latino, Inc.”
Hal Coxon, February 2, 2012
Hal hired you as a Business Consultant in 2006 and hired you more than once
“Jerry Campagna is first and foremost an effective marketer who generates measurable results whether his client is a national brand or a regional company seeking ways to reach target markets across a spectrum of demographics. His clients come back year after year because he does what he says he will do, deliver prospective customers to well-crafted events with a flair for excitement. His advertising and public relations acumen are also exceptional, with a well-honed writing ability and communications style that serves as his foundation.”
Christopher Cudworth, February 2, 2012
Marketing Manager, Daily Herald (colleague)
worked directly with you
“Jerry brings enthusiasm and energy to every event and activity with which he creates or solicit sponsorship. His insight and methodology for targeting special populations is exceptional”
Cathy Brod, February 2, 2012
Vice President, Harper College (business partner)
was with another company when working with you
“While heading Reflejos, the depth of Jerry’s marketing strategy was astounding. No challenge was too great. Just as much, no opportunity to further the brand was deemed too small and neglected. Each interaction was consistent, was valued. Jerry understood his audience, reconciled that with his goals, and created a high-octane promotion machine that was never left to idle. Events which drew thousands. Massive public ad campaigns. Whatever needed to be done to get his message out.”
Kurt Gessler, February 7, 2012
Editor, niche publication, Daily Herald (colleague)
worked with you
Top qualities: Personable, Expert, High Integrity
“Jerry is “on target” with his approach and results. He provides access to a network of fellow professionals from diverse backgrounds and was able to get Scouting “in contact” with new community partners for the betterment of both organizations. He is THE ultimate networking professional.”
Stephen J. Taylor, CFRE, May 19, 2009
Stephen J. hired you as a Business Consultant in 2004 and hired you more than once
“Jerry has a wealth of information that was of benefit to the Chamber’s membership. He assisted in coordinating a marketing to diverse populations program and delivered a wonderfully insightful and energetic program. We receive many positive comments from the attendees. I look forward to working with Jerry again.”
Joseph Henning, IOM, ACE, October 21, 2008
President & CEO, Greater Aurora Chamber of Commerce (business partner)
was with another company when working with you
Top qualities: Personable, Expert, Creative
“I brought Jerry into Centex Homes while I was running the Marketing Dept. there. Through my demographic research of the Chicago market, it became clearly evident that the Hispanic/Latino population was quickly becoming a dominant segment and needed to be incorporated into our business plan. Not having the in house expertise required to address the specific cultural needs of this segment, I had to turn to an expert – enter Jerry Campagna. Jerry knows all the subtle nuances regarding the Latino culture and what they look for in order to make buying decisions. A company cannot have a one-size-fits-all approach to their marketing efforts and expect to capture the interest and trust of the Latino population. Jerry knows the right messaging, the right media and the right approach to take to hit the bulls eye when targeting this growing demographic segment regardless of the product or service. He educated our senior management team on the Latino culture and dispelled many of the stereotypical myths. We were all enlightened to say the least. At the end of the day, Jerry had provided us with his expertise knowledge in targeting the Hispanic population, incorporating solid business and cultural concepts, and we successfully utilized this in our long term strategy development. Any company requiring a solid understanding of this key demographic segment needs to talk to Jerry! I would not hesitate to contact him when the need dictates. By the way, he is also fun, personable and a joy to work with – one of a kind for sure.”
Erik Burckle, March 26, 2009
Erik hired you as a Business Consultant in 2005
Top qualities: Expert, High Integrity, Creative
“Jerry is a professional with great focus, detail, and passion about his profession. He is very driven and knowledgeable about the Hispanic marketplace and stays current with trends. At Girl Scouts, he taught the leadership about the Latino social and business lifestyles and how to reach Latinas and their families in our market sector. Jerry gave the organization several creative marketing approaches that assisted our membership growth. I would recommend Jerry’s strategic planning skills for an effective Latino marketing campaign. Jerry is an innovative business man who puts his clients’ needs first!” Sandra Royer, Senior Director of Brand and Communications, Girl Scouts – Illinois Crossroads Council (before merger)”
Sandra Royer, March 27, 2009
Sandra hired you as a Business Consultant in 2004
Top qualities: Personable, On Time, Creative
“I have always been impressed with Jerry’s drive and creativity. If he says something will happen – it will happen! I am pleased to provide this recommendation and wish him well in any indeavor he undertakes – it will be another success story.”
Robert Enriquez, May 28, 2008
Robert hired you as a Writer/Editor in 2006
Top qualities: Great Results, Expert, Creative
“I first worked with Jerry starting in 2000 focusing on development of a latino agenda through his publicarion and his consulting practise. Jerry is a very focused entrepreneur with an eye on the details. I found him to be fair, flexible and talented.I would recommend Jerry for anyone or any business seeking insights into the Latino culture and to bring those insights to the forefront for today’s business models.”
Stephen DuBois, November 10, 2009
Stephen hired you as a Business Consultant in 2000 and hired you more than once
“Jerry is a true professional with exceptional leadership qualities. He is a passionate individual that strives for excellence.”
Mike Cano, April 18, 2008
General Manager – Al Dia, The Dallas Morning News (business partner)
was with another company when working with you
“Jerry has been a champion for the needs of the Hispanic community for many years while providing leadership through his role as Publisher of Reflejos. He is a visionary who had helped many corporations to properly embrace the opportunities provided by the burgeoning Hispanic market. I truly believe he is one of few in the country who is all around well versed about the culture. He definitely understands the complexity of the Hispanic community in the US and knows what works and what needs to be adjusted when it comes to Sales, Marketing and PR.”
Carlos Mauricio Olea, March 29, 2008
Corporate Manager & Associate Publisher, Impremedia & La Raza Newspaper (business partner)
was with another company when working with you
“As “El Presidente” of Reflejos, Jerry Campagna kept the paper true to the community. Jerry took the chance and GAVE free space in a struggling monthly newpaper to a new, untried community organization. With only a handshake, a partnership began that was mutually supportive and beneficial, even after competition began to threaten both our organizations and the relationship. Even as “El Presidente,” Jerry was not unwilling to roll up his sleeves and get the job done, even if that meant HE loaded newspaper in his car and delivered them himself. Jerry was (is) always honest and forthright in conversation. In negotiations, he even stated options that would benefit the community, even if they may not necessarily benefit his newspaper. When couldn’t promise something, he admitted it. “El Presidente” was (is) a great business leader, but is also a great Latino community leader.”
Carlos Acosta, May 28, 2008
Child Welfare Specialist, Ill. Dept. of Children & Family Services (business partner)
was with another company when working with you
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